CLIENT

MAMÃEZOCA NA COZINHA

Category
Branding
About This Project

Design of the visual identity and brand for Mamãezoca, an online healthy and tasty recipes project for children.

To compose the logo, we mixed 2 typographies: a serif typeface for the name, to connect with the children’s universe and a sans serif one for the tag line, reinforcing the modern proposition. We chose a beater, one of the grand kitchen symbols, to finalize the composition.

We complemented the identity with a playful pattern, full of colorful and minimalist ingredients drawings.